The FDA recommended allowance for sugar in the American diet is 25%, and that is way too high. The World Health Organization in 2002 wrote that only 10% of our diet should come from sugar. The sugar industry went ballistic when they heard this because this recommendation was going to hurt their bottom line. Sound familiar? I bet it does because the fossil fuel industry is acting the same way in 2016.
It seems like these huge corporations are putting profits above public health, which is sickening and scary. The food and beverage industry is to blame for their staunch denial of scientific data. In the 1960s, the sugar industry funded research by Harvard scientists to downplay the role of sugar in heart disease and to instead, blame it on fat. The results claimed that previous studies were flawed and excess amounts of sugar are not the main cause of heart related problems. Coca-Cola has also sponsored research and pressured scientists to downplay the role of sugar and how it negative affects our health when we have too much.
In an excerpt from JAMA Internal Medicine, the following information was revealed:
"Is it really true that food companies deliberately set out to manipulate research in their favor? Yes, it is, and the practice continues. In 2015, the New York Times obtained emails revealing Coca-Cola's cozy relationships with sponsored researchers who were conducting studies aimed at minimizing the effects of sugary drinks on obesity. Even more recently, the Associated Press obtained emails showing how a candy trade association funded and influenced studies to show that children who eat sweets have healthier body weights than those who do not."
Unfortunately, in America it is becoming increasingly clear that corporations have too much influence in the decision making process of our government when it comes to public health. Profits and pseudo-science are more important than public health and the truth. Food and beverage corporations are allowed to market false information to the public without any real consequences. Executives in these corporations have to answer to their investors, so any government regulation or negative advertisement hurts their bottom line.
The mentality of these companies seems to be, “Who cares if a generation of kids is going to live shorter lives than their parents as long as we are making billions of dollars?”. They blur the lines between truth and falsehood, which leaves the public confused and frustrated. One thing is irrefutable-- processed sugar is harmful to the body and stresses the liver. Naturally occurring sugar from fruits is what we should be ingesting, as it has fiber that allows our body to slowly metabolize it, instead of getting an insulin spike like we get from candy or sodas.
In a study sponsored by the National Heart, Lung and Blood Institute, researchers found that individuals who consumed at least one soda a day had a 44% higher risk of developing metabolic syndrome during the four-year study. The team studied more than 2,400 middle-aged white residents of Framingham, Mass., specifically focusing on the more than 1,600 people who showed no signs of metabolic syndrome at the beginning of the study. These individuals were then tracked by the researchers for at least four years. These are the results from the study.
Those who drank at least one soda per day also had:
- a 31% greater risk of becoming obese;
- a 30% higher risk of having a larger waistline;
- a 25% higher risk of developing high blood triglycerides or high blood sugar;
- a 32% greater risk of having low levels of good cholesterol; a trend toward an increased risk of high blood pressure.
Here are ten uses of Coca-Cola that should make you pause for thought before you reach for another one.
- Remove rust: methods include using fabric, a sponge, or even aluminum foil dipped in Coke.
- Remove bloodstains from clothing and fabric.
- Clean oil stains from a garage floor: let the stain soak, hose off.
- Clean burnt pans: let the pan soak in the Coke, then rinse.
- Clean your engine; Coke distributors have been using this technique for decades.
- Make pennies shine: soaking old pennies in Coke will remove the tarnish.
- Remove stains from vitreous china.
- Clean your toilet: pour around bowl, leave for a while, flush clean.
- Coke and aluminum foil will bring Chrome to a high shine.
- Strip paint off metal furniture. Soak a towel in Coke and lay it on the paint surface
Why is sugar in everything?
Because it tastes good and most shelf foods without sugar taste disgusting.
The Food and Beverage industry knows this too well. If you have ever been fortunate enough to travel outside of the USA, you’ll notice that food tastes different in other countries. Why is that? In Europe, governments don’t allow corporations to put money before public health. If you notice now at every store imaginable they sell candy at check-out. Since when has Staples, Best Buy, Home Depot, and TJ Maxx been in the candy business? When you reach the check-out line, right at children’s eye level there is candy available, and they want it to be an impulse buy.
Sugar is 8 times more addictive than cocaine. Your brain responds identically to sugar and cocaine cravings. Processed sugar goes directly and immediately to your liver. When your liver is overtaxed, the sugar is turned into fat, hence we have a serious obesity and public health problem.
I challenge all to join me in a 21-day no processed sugar challenge. You can only have Fruit as your source of sugar. I started my 21-day challenge today.
To begin, you have to change the perception you have of your body inside and out. Think of the mandatory things you do every day before you leave the house:
- Brush your teeth
- Put on deodorant
- If you’re on medication, you take it
- Comb your hair, etc.
The point of this is to make health and fitness as important as these other activities. Most of us don't view ourselves that way, which is why, overall as a country, we are obese, lazy, make excuses and poor food choices. Once you're able to view taking care of your body’s health as being just as important as brushing your teeth, then you will want to do it, so it will become a part of your lifestyle.
I challenge all of you. Take the 21-day no sugar challenge to help combat the serious sugar epidemic.